Background
As of the end of 2024, Kcell’s subscriber base reached 7.968 million, representing 30.2 % of the total number of mobile subscribers in Kazakhstan.
Kcell provides services under the Kcell and activ brands, and in 2023, launched wireless internet access under the Kcell Auleti trademark.
One of Kcell’s key competitive advantages is its robust digital ecosystem, built around the Kcell/activ mobile app. It not only lets customers manage their services with ease, but also gives them access to the Company’s online store and a “virtual bank” – the OGO Finance suite, offering virtual payment cards, deposits, loans, and more.
The Company has one wholly owned subsidiary – KazNet Media LLP – in which it holds a 100 % equity interest. The subsidiary’s core business activities include: managing websites that use search engines to create and maintain extensive databases of internet addresses; managing other websites functioning as internet portals; providing internet access via telecommunications infrastructure operators; computer programming, consulting, and related services; information services related to search portals, data processing and hosting; primary information provision; data hosting and processing services; web portals; advertising and marketing services; and information and consulting services, including those delivered via the internet. The subsidiary also develops websites and web portals, along with engaging in any other activities not prohibited by law or its charter.
In December 2022, the Company won the national auction for 5G spectrum rights in Kazakhstan and began rolling out fifth-generation network infrastructure in 2023. By the end of 2024, Kcell had deployed approximately 1,470 5G base stations across 20 cities, delivering next-generation telecommunications services to over one million residents.
In both 2023 and 2024, global network intelligence leader Ookla recognized Kcell as the fastest mobile internet provider in Kazakhstan.
In 2024, Fitch Ratings reaffirmed Kcell’s long-term credit rating at ‘BB+’ with a Stable outlook.